09
Mai
13

73pc of users want to interact with loyalty programs via their mobile devices

Mobile offers an important and growing channel for loyalty marketers, with 73 percent of smartphone users interested in interacting with loyalty programs through their mobile device, according to a new report from Maritz Loyalty Marketing. read more

Source : Mobile Marketer

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30
Avr
13

Coca-Cola App Reaches Mobile Employees

Before every employee (brought or was issued) a mobile device, they were pretty much expected to haul their laptop or utilize the hotel business center while on the road. Such was the case in 2006 when Coca-Cola built an internal travel management system to help enforce compliance on corporate policy around travel requirements. read more

Source : Mobile Enterprise

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04
Avr
13

Réalité Augmentée : Recon Instruments Mod Live HUD review

For serious skiers and snowboarders the Recon Mod Live is a fun and useful device

Looking for a little « extra feedback » in your life? Don’t call your therapist or that special friend who’s always been there for you. Call Recon Instruments, because they’ve got just the ticket, especially if you’re a snow sports junkie. It’s called the Mod Live HUD, and it’s going to give you all the stats, maps, apps and chats you can handle. read more

Source : TechRadar

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04
Avr
13

Réalité Augmentée : 8000 personnes essaieront les lunettes branchées au web Google Glass

Google a choisi 8000 Américains qui auront l’occasion de porter les nouvelles lunettes branchées à Internet de l’entreprise, qui sont décrites comme la nouvelle percée en matière d’informatique mobile.

Les récipiendaires ont commencé à être joints par Google mardi. en savoir plus

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05
Fév
13

Facebook’s latest addition: the Social Graph

Facebook recently announced the beta version of Social Graph on January 15th. So what is Social Graph?

In general, a social graph is a diagram showing all the connections between people, groups and organizations in a social network. Therefore, every time you conduct a search in Facebook with Social Graph, your results will be based on your social network. For example, if I ask the question where to buy a new mountain bike, chances are the results are going to be based on what my friends like, their photos and check-ins, etc.

Facebook is claiming this new feature as the third pillar after Newsfeed and Timeline.

So what does it mean for business?

Local businesses with local fan pages and connections are happy because they are already optimized for Social Graph. On the other hand, big businesses with international or national fan pages are scrambling to reconfigure their fan pages to include local content.

All businesses will benefit from mobile websites and applications that add contact details such as addresses and telephone numbers, and allow customers to like, check-in, recommend, rate and tag photos to local pages.

Now is a good time to get in early on the game and prepare your business for the Social Graph while it is still in beta. Let Didjet help you get the competitive edge.

Cheers,
Daniel St-Pierre

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05
Fév
13

Mesurez et augmenter votre audience de votre page facebook

Commerçants, artistes, entreprises, marques, créateurs d’événements, blogueurs etc.…

Beaucoup d’entre vous, utilisez la création d’une page Facebook pour donner une autre dimension à votre audience ou à vos clients.

Pour faciliter l’accroissement de cette popularité attendue, Facebook vous a proposé au printemps 2012, une application réservée à la gestion de ces pages;

Facebook Pages Manager.

Cela vous offre la possibilité d’agir en tant qu’administrateur de vos pages.
Quelqu’en soit le nombre, l’application regroupe toutes les pages en votre possession dans un seul espace.

Mettre à jour vos statuts, partager vos photos, créer des albums, poster, commenter, envoyer et recevoir des messages privés, le tout en toute simplicité.

Jusque-là rien de bien novateur, me diriez vous. Vous pourriez, effectivement, faire tout cela via l’application initiale, mais pas aussi aisément, je vous répondrais.

Le petit plus, non négligeable et que j’affectionne particulièrement :
les statistiques!

Cela permet aux administrateurs d’observer et d’analyser la portée des publications des pages ainsi que de visualiser facilement la viralité des publications sur Facebook et donc d’analyser le comportement de l’audience. Pratique !

Néanmoins, si Facebook pouvait apporter des améliorations quant à cette application, je lui proposerais de corriger quelques bugs, comme l’arrêt soudain de l’application par exemple et de fusionner celle-ci avec l’application Facebook initiale. Car sortir de Facebook pour rentrer dans Pages Managers et vice et versa, me contrarie un peu, je dois vous l’accorder.

Maitriser la compréhension de chaque statistique est également recommandé.
Pour ce faire, voici un lien utile grace auquel vous deviendrez incollable et augmenterez votre audience tranquillement.

http://tinyurl.com/cmeq5gu

Maintenant que vous savez tout, amusez-vous bien et à bientôt!

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Elise Cayzac alias Funky-B

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24
Jan
13

The modernization of health care

The public sector has been notoriously slow in adopting new technologies for administering health care. Only recently have we started hearing about patient electronic health records and iPads being used by doctors and nurses in hospitals.

As much as this is regretful, it also represents a huge opportunity. Much in the same way the third world has adopted wireless technologies to replace its nonexistent telecommunications infrastructure, the public sector could adopt mobile health technologies to replace legacy systems that sometimes date back to the previous century.

The tech community has been quick to recognize this opportunity and has been quietly developing mobile health technologies for both public and private use.

According to AlliedHealthWorld.com, there are currently about 40,000 mobile health apps available for tablets and smartphones, and over 500 health projects worldwide that have a mobile thrust. This organization suggests that mobile apps can cut 25% of elderly care costs, reduce maternal and pre-natal mortality by 30%, reduce data collection costs by 24% reach two times more rural patients per doctor. Mobile apps are also great at providing health information (edu-tainment) and motivational games using positive reinforcement (gamification).

If you use diet or exercise apps such as Calorie Counter or Pocket Yoga, you may already be experiencing mobile health benefits without even realizing it. At least 30% of smartphone users are expected to use wellness apps by 2015.

If you have a great idea for a mobile health application, let us help you put it into action!

Cheers,
Daniel St-Pierre

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